[en] In this paper, I review the impact of the Rome I Regulation (Regulation 593/2008) on contracts concluded by consumers in the financial sphere. The Rome I Regulation has introduced some specific provisions dealing with such contracts - both in the general rule dealing with the law applicable when parties have not chosen the law governing their contract (Art. 4) and in the rule dealing with consumer contracts (art. 6). I attempt to determine what is the scope of these various rules, which contracts are governed by these rules and also and most crucially whether these rules provide the consumer a sufficient level of protection when considered together with other relevant rules (such as rules on cross-border jurisdiction of courts).