Abstract :
[en] This paper intends to provide a complementary account of the importance of habits in transportation behaviour. The study looks at the respective influence of the different dimensions that characterise habits, using Veblenian Evolutionary Economics (VEE) as the analytical perspective. The data come from a field experiment in two districts of Brussels, where new residents were given free passes for public transport. Confirming that habits are perceived as a strong driver of modal choice, our results also provide complementary evidence regarding the precise influence of habit strength. Most notably, the extent of effort required seems to play a major role.
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