Shedding Light on the Dark Side of Customer Participation: Investigating Customer Participation Stress

No full text

Unpublished conference/Abstract (Scientific congresses and symposiums)

Treger, Stephanie; Büttgen, Marion; Schumann, Jan Hendrik et al.

2016 • SERVSIG Conference

Permalink
https://hdl.handle.net/2268/194608

No document available.

Disciplines :

Marketing

Author, co-author :

Treger, Stephanie; Universität Hohenheim

Büttgen, Marion; Universität Hohenheim

Schumann, Jan Hendrik; Universität Passau

Ates, Zelal ; Université de Liège > HEC-Ecole de gestion : UER > Marketing et intelligence stratégique

Language :

English

Title :

Shedding Light on the Dark Side of Customer Participation: Investigating Customer Participation Stress

Publication date :

June 2016

Event name :

SERVSIG Conference

Event organizer :

AMA

Event place :

Maastricht, Netherlands

Event date :

17 - 19 June 2016

Audience :

International

Available on ORBi :

since 13 March 2016

Number of views

110 (2 by ULiège)

Number of downloads

0 (0 by ULiège)