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Multinational Compagnies, Social Responsibility and Human Resource Manager
Robert, Jocelyne; Goemans, Adeline; Delhez, Gauthier
2014International Sociologogical Association-ISA Congress
 

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Keywords :
multinational compagny; social responsibility; Human Resources
Abstract :
[en] This communication analyzes the situation of six multinational companies’ policy of "social responsibility" and of "sustainable development". The purpose of this communication is to define how these companies, especially the subsidiaries, are socially responsible and take into account environmental issues. This exploratory and qualitative study is based on the analysis of official discourse of six firms and those of human resources managers. We highlight different types of "social responsibility", the "stakeholders" that are taken into account by companies and the means implemented to achieve the policies of "sustainable development" and of "social responsibility". Our purpose is to show, beyond the official discourse, which role the subsidiaries play and which autonomy they have in their policies’ implementation. We wonder in conclusion about the hypothesis that a new way of human resource management of organizations is likely to appear through this new “social responsibility” and, conversely, if the new management involves the emergence of a new social responsibility. We will show that the types of responsibility, shown through the web site and in the HR discourses, are “ethic” (stands for the respect of the values, the standards and the requirements that stakeholders find fair) and “economic” ( focuses on the production of goods and services). Those classifications depend on the firm’s sector. The Human Resources can be more regardful for the legal aspects or for the political aspects, especially in crisis situation. The human resources play different roles and highlight different priorities: respect of fundamental values, actions of the subsidiary that are presented as models, transparent communication, gather the employees around values and projects…
Disciplines :
General management, entrepreneurship & organizational theory
Author, co-author :
Robert, Jocelyne ;  Université de Liège - ULiège > HEC-Ecole de gestion : UER > Management des organisations et leadership
Goemans, Adeline
Other collaborator :
Delhez, Gauthier
Language :
English
Title :
Multinational Compagnies, Social Responsibility and Human Resource Manager
Publication date :
16 July 2014
Event name :
International Sociologogical Association-ISA Congress
Event organizer :
International Sociological Association
Event place :
Yokohama-Tokyo, Japan
Event date :
13-19 juillet 2014
Audience :
International
Available on ORBi :
since 15 October 2014

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