References of "Streukens, Alexandra"
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See detailMarketing antecedents of industrial brand equity: An empirical investigation in specialty chemicals
Van Riel, Allard ULg; Pahud de Mortanges, Charles ULg; Streukens, Alexandra ULg

in Industrial Marketing Management (2005), 34(8), 841-847

Detailed reference viewed: 81 (7 ULg)
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See detailBoost Customer Loyalty With Online Support: The Case of Mobile Telecoms Providers
Van Riel, Allard ULg; Lemmink, Jos; Streukens, Alexandra ULg et al

in International Journal of Internet Marketing and Advertising (2004), 1(1), 4-23

Detailed reference viewed: 35 (0 ULg)